Is Your Website Broken?

It is if it Isn’t Generating Sales OR

Qualified Sales Leads on a Consistent Basis

Here is something that not many website designers don’t know:

The Profitability of Your Website Depends on a simple formula

Traffic x Conversion x Life Time Value = Revenue

Traffic = The number of visitors to your site
Conversion = The percentage of visitors that take positive action
Life Time Value = The value of your average customer over time

Though very simple, the above formula is critical to every business with a website.  If you’re website isn’t producing the results you want, it is because one or more of the components in the formula isn’t working. Website developers won’t tell you this for two reasons:

  1. They don’t know about it and…
  2. They don’t want you to be able to measure the effectiveness of your website

However, don’t fret. You’re certainly not alone.  The sad truth is that…

Most websites are broken. They don’t get enough visitors, they don’t convert the visitors that they do get to qualified sales leads and they don’t encourage enough repeat business.

Fortunately, many of the factors that cause your site to underperform may be easily fixed. To get a better understanding of this problem and to discover some simple solutions, download our free guide to your right.

In it we discuss:

  • The Online Success Formula and how it impacts every business with a website
  • How to improve each component of the formula to ensure ever-improving returns on your marketing efforts
  • Some simple repairs you can make to your site to improve your Google rankings
  • And a whole lot more…

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